Keys to Being a Successful Crimson Trace Dealer

Crimson Trace’s sales philosophy is focused on getting our laser sights in the hands of potential customers and letting them experience the advantages of our products.  Whether that’s showing the ease of “instinctive activation” or the immediate “sight picture”, the hands-on approach works…and works well.

Crimson Trace’s product platforms including: Lasergrips®, Laserguard®, Lightguard™, and Modular Vertical Foregrips™, are dynamic, exciting products.  They are also very visual products that can sell themselves when they are in your customers’ hands.

Our products are available through most major firearms distributors, and we offer excellent Point-of-Sale merchandising possibilities to help you effectively display (and sell) CTC laser sights.

Recently, Crimson Trace has established a MAP pricing guide, and we also offer an excellent training program for your employees through 3point5.com.  This program allows your employees to quickly and easily bolster their sales skills on Crimson Trace products as well as allow them to purchase products with an outstanding Pro Deal.

We are committed to building and maintaining strong relationships with our dealer partners, and are here to help you realize your sales goals.  Please contact your regional sales representative for more information.